Adjust

Mobile analytics and attribution platform for performance marketing optimization

Mobile analytics and attribution platform for performance marketing optimization

Screenshot of the Adjust website homepage showing mobile analytics services

What is Adjust?

Adjust is a mobile analytics and attribution tool that helps game developers and publishers track and analyze user engagement, marketing performance, and in-app behavior. It provides insights into how users interact with your game, enabling data-driven decisions to optimize user acquisition and retention strategies.

What is Adjust used for?

  • Attribution Tracking: Accurately attribute installs and in-app events to specific marketing campaigns.

  • User Analytics: Analyze player behavior to understand engagement patterns and lifetime value.

  • Fraud Prevention: Protect your game from ad fraud with real-time fraud detection and prevention tools.

  • Audience Segmentation: Segment users based on behavior for targeted marketing and personalized experiences.

  • Event Tracking: Monitor in-game events to assess feature performance and player progression.

  • Deep Linking: Utilize deep links to enhance user experience and improve conversion rates.

  • Automated Workflows: Streamline marketing efforts with automation features for campaign optimization.

  • Integrations: Seamlessly integrate with other marketing and analytics tools for a unified data ecosystem.

By leveraging Adjust, game developers can optimize their marketing efforts, improve user acquisition, and increase overall game performance through actionable insights.

Is Adjust free?

Adjust offers a scalable pricing model that caters to developers of all sizes, with plans designed to grow alongside your app:

  • Base:

    • Free for independent developers

    • Includes up to 1,500 monthly attributions

    • Essential email support

    • Ideal for small apps getting started with attribution tracking

  • Core:

    • For medium-sized developers

    • Provides up to 250,000 annual attributions

    • Volume discounts included

    • Priority support for enhanced assistance

    • Access to advanced analytics and growth tools

  • Enterprise:

    • Tailored for large-scale and enterprise developers

    • Over 250,000 annual attributions

    • Deep volume discounts and dedicated support team

    • Comprehensive access to Adjust’s full suite of analytics and growth solutions

Each plan also includes robust features across Attribution and Measurement, Analytics and Reporting, and Security and Compliance, with options to add growth solutions like CTV AdVision, Fraud Prevention Suite, and Audience Builder in Core and Enterprise tiers. Adjust’s flexible, pay-as-you-grow model means no hidden fees, giving developers the freedom to scale without surprise costs.

Share:

Similar Analytics Tools

Have an alternative to Adjust? Submit it here and let others discover the tools you created.

Have an alternative to Adjust? Submit it here and let others discover the tools you created.